The idea
Volatility is not only something to defend against. Organizations that are built to move can use disruption as a source of strategic opportunity.
Jim Carroll identified this as one of the recurring phrases accumulated across decades of keynotes, client conversations, research and writing when he introduced the Jimisms series in September 2026.
Why it matters
The purpose of a Jimism is to turn a complicated shift into useful shorthand: a phrase that helps leaders ask better questions about strategy, risk, assumptions and action.