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The expectation gap

4. The expectation gap: This is a huge issue for 2017, obviously, but people aren't really thinking about what to do with it. Quite simply, people have developed expectations that won't be met. The gap has always been there, but it is evident that it is growing! For examples, consider the perception that people have with respect to the payout that their...

17-trends-for-2017historical-foresight
Publish Date2016-12-19
Updated Date2026-09-18
Horizonnow
Confidencemedium

Trend #4 from 17 Trends for 2017.

  1. The expectation gap: This is a huge issue for 2017, obviously, but people aren’t really thinking about what to do with it. Quite simply, people have developed expectations that won’t be met. The gap has always been there, but it is evident that it is growing! For examples, consider the perception that people have with respect to the payout that their pension plans will provide them in their retirement years, and the likely payout that they will actually receive. People expect a cleaner environment, and yet seem to continue to insist on driving large, gas guzzling SUV’s and high performance cars. People want smaller “big government” but don’t want to see any of their sacred government spending programs to be touched. They want top-notch healthcare, but don’t want to have to pay for it. They expect to be able to ‘live large,’ but don’t think that they will be impacted by the resultant lifestyle dieseases of diabetes, hypertension and more. The expectation gap will become more profound throughout 2017 as the political juggernaut of 2016 continues to play out in the US, the UK and…
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